Minnesota Vikings

April 6, 2010

thriveOn Creative, a Duluth graphic and digital design company, was selected by the Minnesota Vikings to create a new website for the team – www.MinnesotaMomentum.com – which was launched on April 6.

With the 2010 Legislative Session including much discussion surrounding a potential new Minnesota Vikings stadium, the Vikings hired thriveOn to recreate the team’s grassroots website www.MinnesotaMomentum.com, in order to educate fans on the current situation, increase engagement by supporters and ultimately push for a stadium solution.

“We were limited with our former Minnesota Momentum web site both in terms of functionality and supporter engagement,” said Jeff Anderson, Minnesota Vikings assistant director of public affairs. “With thriveOn’s creative experience and knowledge on the Vikings issue, we were confident they could develop a site that would not only be visually appealing, but would also serve as an interactive platform for fans to become educated and involved with the team’s stadium efforts.”

The new website includes news updates, blogs, sections regarding the economic impact of a new stadium and frequently asked questions, online polls, and an area for fans and supporters to sign up to Join the Momentum, as well as links to Twitter and Facebook.

“The Vikings are committed to using many forms of communications to inform Minnesotans about the benefits of a new stadium, and we’re pleased to help them do that,” said Jodi Jersett, owner of thriveOn Creative.